Cleanaway is not just 'blue trucks and bins' but a leader in developing waste management technologies. The innovative Bio-Insert is retro-fitted into residents' existing mobile garbage bins. It helps to reduce organic waste by up to 50% and is a real benefit to the environment by reducing the impact on Council's landfill sites and the frequency of kerb-side collection.
To communicate to Municipal Councils the core benefits of this new technology and encourage uptake.
DesignStreet created and developed an information pack that encompassed product information, case studies and an electronic presentation. Overall the pack reinforced the ‘insert' theme of the product, the style and visual foundation reinforcing the Cleanaway brand. The pack has been a huge success with many Councils signing up to trial the product.