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3M

Visual Impact Expo

Background

DesignStreet were commissioned by 3M Commercial Graphics division to provide the graphics and concept for their stand at the Visual Impact Expo in Sydney.

 

Objective
The objective of the stand was to showcase the diverse range of 3M's professional graphic applications and finishes. 

 

The Result

The use of strong, bold, striking imagery reinforced 3M's position in the marketplace and together with specially designed invitations, created considerable impact that drove hundreds of people to the stand. The perceived quality of the brand was enforced and the breadth of product offerings were also promoted.